Cohn & Wolfe Account Director Jim Wells talks the ins and outs of working with online influencers with AOL blogger Annie Scott (Luxist, Gadling). For more digital insights, check out our blog Wolfetracking at www.wolfetracking.com Jim Wells Twitter @james_wells Annie Scott Twitter: @anniescott Share and Enjoy:
New blog writers everywhere are faced with a serious dilemma when they first reach the Internet and must decide which blogging platform is best for their new website. There are actually dozens of options on the market, ranging from the basic blog settings of the social networks to the self-hosted open sources software solutions. However, [...]
I’ve always thought I knew what a mommy blogger was. Iâve heard the term, I know a couple of mommy bloggers, and I read all kinds of blogs, so I am familiar with mommy blogging in general. I try to keep an open-mind about all blogs, and there are some great writers out there writing [...]
A blog post can be just a few sentences or many paragraphs. Some blog posts include an image and no text, whereas others might contain a complete tutorial or an online lesson teaching readers how to accomplish a task. Think about your audience (or at least the audience you want to have read your blog [...]
Before you can start a blog with Blogger, you need to create a Google account to access the Blogger software. To create your Google account (and Blogger blog), follow these simple steps: 1. Visit the Blogger home page. Enter the URL www.blogger.com in your browser. 2. On the Blogger home page, click the Create Your [...]
You should set several formatting configurations before you start writing and publishing blog posts, such as time, date, and language options. Select the Formatting tab from the Settings navigation bar to display the Formatting page, shown in the figure below. Then follow these steps to configure how your blog posts are displayed to visitors: 1. [...]
How to improve articles In this step by step article you will learn how to transform dry, unformatted articles into more attractive and readable text. Step 1: The wrong way to format articles In this sample page you can see an article without any formatting. This article was copied and pasted into an html code. [...]
Ideally, you should be rewriting the whole article. The rewriting process takes about 10 minutes if all related materials are prepared. It is important to rewrite whole article as it literally guarantees that you will have the one and only copy of this material (technically) and probably by meaning which will ensure great benefits from [...]
Quick Rewrites A quick rewrite should not take you more than a couple of minutes. Here’s what you could do: • Rewrite the headline. • Add related content to your article – whether it’s an image, some extra information or links to useful, related sites. • Rewrite the first paragraph. • Rewrite the last paragraph. [...]
Configuring your Blogger blog to work with your own domain and a thirdparty host can be confusing and challenging. Luckily, you can find help in a variety of places as you work your way through the process. Blogger Help The official Blogger.com help site provides a wealth of information to help you start your blog, [...]
A Link List is a simple list of Web sites, blogs, or Web pages that you want to share with your blog’s readers. The Link List gadget differs from the Blog List gadget because the Link List gadget doesn’t provide an option to include an icon, snippet, or other feature from the Web site you’re [...]
You can edit the format and appearance of your blog posts in the Page Elements window. Although you have the option to configure many of these settings when you set up your blog and via the Settings link on the Blogger dashboard, you can also make modifications quickly and easily to your blog post presentation [...]
Your blog’s header is one of the most important parts of your blog. At the very least, a header should include your blog’s title, but more often than not, blog headers include a graphic and subtitle or description of the blog. Each of these parts of a header helps to tell visitors what your blog [...]
Images are an important part of blog posts. Images not only add color and visual appeal to blogs, which are typically text heavy, but also help to further illustrate a point and can boost search engine optimization efforts. Inserting an image into a blog post takes just a few simple steps: 1. In the Blogger [...]
Links are a critical part of blogging. When you link to content from other blogs or Web sites within your blog posts, you’re not only providing additional valuable information and resources to your readers but also connecting with like-minded bloggers across the Internet. Remember that the strength of blogging comes from the blogger community and [...]
The majority of the icons on the Blogger post editor toolbar help you format the text and layout of your blog posts. You can ✓ Choose a font: Just pick one from the Font drop-down menu. ✓ Choose the size of your text: Click the icon that has the large and small Ts and the [...]
